How to Identify Genuine Discount Offers: A Smart Shopper’s Guide
In today’s digital shopping era, discounts are everywhere—Black Friday deals, festive sales, flash discounts, and exclusive coupon codes. But not all offers are as good as they seem. Many brands inflate prices before applying “discounts,” while others use psychological tricks to make you think you’re saving more than you actually are.
So, how do you identify a truly valuable discount? Let’s explore some practical tips to help you shop smart and save big.
Before jumping on a discount, check the product’s price history. Websites like Keepa (for Amazon) and Honey (for multiple online stores) track past prices, revealing whether the discount is genuine or a marketing gimmick.
Some sellers increase prices a few days before the sale and then apply a discount to make it look like a great deal. For example, if a product originally costs ₹5,000 but is increased to ₹6,500 before the sale, a “40% off” discount brings it back to ₹3,900, making it seem like a massive saving. Always check previous prices to avoid falling for this trick.
Before making a purchase, compare the discount across multiple platforms like Amazon, Flipkart, Myntra, and official brand websites. Some platforms offer exclusive discounts, while others provide cashback or reward points, making the deal even better.
Many online stores offer additional discounts through coupon codes. Websites like RetailMeNot, GrabOn, and CashKaro provide promo codes that can give extra savings. Also, using credit cards or UPI payment methods like Google Pay or Paytm can sometimes fetch cashback offers.
Retailers often use psychological tactics like “Buy 2, Get 1 Free” or “Extra 10% Off on Orders Above ₹5,000” to make you spend more than you intended. Always ask yourself: “Do I really need extra items, or am I just chasing the discount?”
Some discounts may seem attractive but include hidden charges like high shipping fees, taxes, or additional service charges. Always calculate the final price before checking out.
Many brands offer exclusive discounts to their members. Signing up for Amazon Prime, Flipkart Plus, or Myntra Insider can give you early access to deals and additional discounts.
Follow trusted YouTubers, bloggers, and deal websites that regularly post about genuine discounts.
Extensions like Honey, PriceBlink, and InvisibleHand automatically notify you when a product’s price drops, ensuring you never miss out on a good deal.
If a discount looks too good to be true, it probably is. Always verify the seller’s credibility, read reviews, and ensure the website is secure before making a purchase.
Final Thoughts
A true discount is one that reduces the actual cost without hidden tricks. Smart shopping isn’t just about grabbing deals—it’s about ensuring that you’re genuinely saving money. Follow these tips, stay alert, and make every purchase count!
Happy Shopping!